Live broadcast on August 3 News Dort CMO (Chief Marketing Officer) Cramer was interviewed not long ago to talk about the topic of German promotion.
He said: “Dort is one of the two engines of German football and one of the two image ambassadors of Bundesliga. But the marketing of Bundesliga is far behind the Premier League. We either accept this reality or try to narrow the gap.”
“Overseas travel is very important for the Bundesliga team. In the long run, we still hope that the Bundesliga will not only be driven by Dot and Bayern. This is a very realistic problem. We must participate in the competition of overseas markets, but if we just complain, it will have no effect.”
(richard)